On this page
Delhi HC lets Reliance sell Campa Energy stock labelled 'energy drink' but bars fresh production with it
Campa Energy crossed ₹1,000 crore in sales by Q3 FY26, and on 6 October the Delhi High Court let Reliance sell existing stock labelled "energy drink" but barred fresh production with it. Experts flag shelf space risk as Reliance pushes Campa Xtra; next hearing is 5 November.
One email each morning: the day’s top moves in Indian retail, why each matters and what to watch. Free. Stop any time.
The numbers
Figures from Outlook Business
| Campa gross sales in FY26: | ₹4,700 crore |
|---|---|
| Finished inventory with Energy Drink label (cans): | 168 million |
| Finished inventory with Energy Drink label (bottles): | 120 million |
| RCPL outlets reached: | three million |
Why it matters for the brand
Distributors and retailers can keep selling the 168 million cans and 120 million bottles of existing Campa Energy stock labelled "energy drink", but with fresh production under that label barred, they should plan shelf space and reorders around Campa Xtra before the February-March 2027 summer stock-loading cycle.
What to track next
- The 5 November hearing outcome, in particular whether the stock-sale permission is kept, narrowed or extended
- Any order or filing that clarifies the bar on fresh production with the "energy drink" label
- Campa Xtra shelf presence and new listings at retailers as the February-March 2027 stock-loading cycle nears
- Reports of how fast the 168 million cans and 120 million bottles of labelled stock are selling through
- Rival brands announcing shelf-space deals or trade schemes aimed at Campa's slots