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FSSAI proposes red hexagon front-of-pack warning for packaged foods that cross the threshold for even one nutrient of concern
FSSAI has proposed a red hexagonal front-of-pack warning for packaged foods that cross thresholds for even one nutrient of concern, based on the 2024 ICMR-NIN Dietary Guidelines for Indians. Health experts back the move but want nutrition education alongside labelling.
The numbers
Figures from ET Small Business,
| Nutrients of concern needed to trigger warning: | even one |
|---|
Why it matters for the brand
The one-nutrient trigger could raise the value of reformulation capability and better-for-you brands, so screen targets and portfolio holdings by how many SKUs sit near the likely limits, but hold off on pricing deals until final thresholds and timing are notified.