FSSAI sends 150+ compliance notices to food, beverage and quick-commerce firms

India’s food regulator has issued more than 150 notices over misleading advertising, false claims and labelling violations. Action includes 12 notices to quick-commerce platforms, cancellation of an Amazon warehouse licence, and notices to QSRs, hotels and restaurants over food-safety and menu-labelling compliance.

— Source published Sun, 23 Aug, 2026, 00:36 IST · First seen Sun, 23 Aug, 2026, 00:43 IST · Source ET Small Business

What happened

FSSAI issued over 150 notices to food and beverage firms for misleading ads, false claims and labelling violations. It also targeted quick-commerce platforms,

Key facts

  • More than 150 notices to food and beverage companies
  • 12 notices to quick-commerce platforms
  • One Amazon warehouse licence cancelled
  • More than 30 notices to food-service establishments
  • More than 20 notices to hotels and restaurants

Why this matters

Build regulatory diligence around advertising substantiation, labelling, warehouse licences and food-safety controls into targets and partnerships, since undisclosed violations could impair valuation and integration.