Macquarie sees Q2 QSR recovery, with Devyani offering up to 27% upside

Macquarie expects improving Q2 demand and same-store sales trends for India’s quick-service restaurant operators. It sees target-price upside for Devyani International, Westlife Foodworld and Sapphire Foods, while upgrading Jubilant FoodWorks to Neutral on Popeyes momentum and potential margin leverage.

— Source publishedThu, 27 Aug, 2026, 16:16 IST·First seen Thu, 27 Aug, 2026, 16:29 IST·Source Financial Express · BrandWagon

What happened

Macquarie expects India QSR demand and same-store sales to improve in Q2, favoring Devyani International, Sapphire Foods and Westlife. It upgraded Jubilant

Key facts

  • Devyani International target price: Rs 190 versus Rs 149 current price; 27% implied upside
  • Westlife Foodworld target price: Rs 730 versus Rs 583; nearly 25% implied upside
  • Sapphire Foods India target price: Rs 300 versus Rs 250; around 20% implied upside
  • Jubilant FoodWorks target price: Rs 520 versus Rs 508; around 3% implied upside
  • Merged Devyani-Sapphire valuation: around 16x FY29 EV/pre-Ind AS EBITDA
  • Westlife valuation: around 19x FY29 EV/pre-Ind AS EBITDA
  • Jubilant FoodWorks India valuation: around 22x FY29 EV/pre-Ind AS EBITDA
  • FY29 EPS estimates raised by more than 20%

Why this matters

The outlook favors franchise-led scale, brand portfolio expansion and margin-accretive growth opportunities as QSR demand conditions strengthen.

What to watch

  • Q2 same-store-sales growth exceeds consensus and is driven by transactions rather than pricing alone.
  • Sequential EBITDA-margin expansion from operating leverage and lower promotional spending.
  • Management raises FY growth, store-opening or margin guidance.
  • Evidence of sustained Popeyes traction and improved unit economics at Jubilant FoodWorks.
  • Consumer-spending weakness, food inflation, aggressive discounting or slower delivery demand.
  • Material shortfall in store productivity or increased losses from new-format expansion.
  • Track monthly/quarterly same-store-sales commentary, transaction growth and average ticket trends for Devyani, Westlife, Sapphire and Jubilant.
  • Monitor promotional intensity and aggregators' discounting, especially in burgers, pizza and fried chicken.
  • Compare new-store additions with mature-store productivity and EBITDA margin progression.
  • Watch whether Popeyes store expansion, sales mix and unit economics provide the anticipated earnings leverage for Jubilant FoodWorks.
  • Assess valuation sensitivity if consensus earnings upgrades fail to follow the demand-recovery narrative.