Magnum bets ₹900 cr on Pune GCC, scales to 4 factories as Maharashtra eyes ice cream hub status

Spun out of Unilever, Magnum Ice Cream is anchoring a ₹900-crore Global Capability Centre in Pune and a METSA HQ in Mumbai, quadrupling factories and rolling out 50,000 deep-freeze cabinets. Quick-commerce tie-ups with Blinkit, Zepto and Instamart underpin a premiumisation play despite an FY26 net loss of ₹385.6 crore.

— Filed Fri, 29 May, 2026, 08:57 IST · Source The Hindu BusinessLine · Updated

Magnum Ice Cream, spun out of Unilever, is investing ₹900 crore in a Pune GCC and Mumbai METSA HQ, expanding from one to four factories, scaling cold-chain and quick-commerce tie-ups with Blinkit, Zepto, Instamart amid premiumisation push.

Why this matters

First major capex disclosure since Magnum's spinoff from Unilever, pairing a Pune GCC and Mumbai METSA HQ with quick-commerce distribution via Blinkit, Zepto and Instamart to drive a premiumisation strategy.

Retail-company signals steady at 1,349 over the last 90 days.