Metro Brands hires Crocs India CEO Manoj Juneja to lead sports division
Juneja joins as Chief Business Officer overseeing FILA, New Era, Foot Locker and MetroActiv portfolios. He brings 27 years across Crocs, Reebok and Aditya Birla Fashion, signalling Metro's intent to scale its multi-brand sports play.
What happened
Metro Brands has appointed Manoj Juneja as Chief Business Officer for its Sports Division, overseeing FILA, New Era, Foot Locker and MetroActiv. Juneja joins
Key facts
- 27 years experience
Why this matters
Juneja's Crocs/Reebok/ABFRL pedigree positions Metro to pursue additional sports licensing or M&A as it builds scale against Campus, Relaxo and Bata in athleisure.
What to watch
- Foot Locker store count crossing 15-20 doors
- FILA relaunch or repositioning announcement
- MetroActiv listed on Myntra/Ajio at sub-Rs 2000 price points
- Capex guidance uplift in FY26 for sports vertical
- Crocs India market share data post-Juneja exit
- Any new sports brand licensing announcement by Metro
- Track Metro's next 2 quarterly calls for sports vertical disclosure - revenue mix, store count, same-store-sales
- Watch for Foot Locker India store openings cadence and city mix
- Monitor MetroActiv SKU expansion and pricing architecture vs Campus, Asics, Puma
- Scan LinkedIn for senior hires in sourcing, merch, and digital under Juneja
- Check Crocs India leadership backfill - signals competitive response