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Steve Madden opens Bathinda store in Punjab as Reliance Brands lands two openings in two days
Our read
Steve Madden's two openings in two days through Reliance Brands point to a steady, partner-led push into smaller Indian cities rather than a one-off burst.
For operators
Reliance Brands opened a Steve Madden store in Bathinda, Punjab, one of two openings in two days, so premium footwear chains should expect more competition for tier-2 city mall space, though store sizes were not disclosed.
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Confirmation of the second store's city and size
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Who is opening stores most aggressively?The report
Reliance Brands Limited, which runs Steve Madden's India retail, is taking the American footwear brand beyond the major metros. Ritesh Garatikar announced it on LinkedIn; the second store's location and both outlets' sizes were not disclosed.
- Steve Madden stores opened within two days
- 2
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Store and format facts
From the report. Source details below
| Steve Madden stores opened within two days: | 2 |
|---|
What it means for the format
Reliance Brands is rapidly adding Steve Madden doors, including a tier-2 Punjab city, which shows it is actively running this partnership, though no deal terms or the second store's location were disclosed.
Next on the rollout
- Reliance Brands' next quarterly results commentary on new brand stores
- Further Steve Madden openings in Punjab, Haryana or Himachal
- Rival footwear brands announcing stores in Bathinda or nearby cities
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