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Suzuki cuts GSX-8R price by Rs 80,000, undercutting Triumph Daytona 660 by Rs 90,000

Suzuki is offering a Rs 80,000 cash discount on the GSX-8R in India, cutting the effective ex-showroom Delhi price to Rs 9.09 lakh until stocks last. That undercuts the Triumph Daytona 660, priced at Rs 9.99 lakh, by Rs 90,000.

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The numbers

Figures from Autocar India,

GSX-8R engine capacity: 776cc

Why it matters for the brand

Suzuki dealers can use the Rs 80,000 cash discount, which brings the GSX-8R to Rs 9.09 lakh ex-showroom Delhi while stocks last, to pull in buyers who were looking at the Rs 9.99 lakh Triumph Daytona 660, while Triumph dealers should be ready for price objections over the Rs 90,000 gap.

What to track next

  • Any Triumph announcement of a cash discount or finance offer on the Daytona 660
  • Suzuki extending the offer past 'until stocks last' or revising the GSX-8R list price
  • Monthly registration data showing GSX-8R volumes rising against the Daytona 660
  • Dealer reports of GSX-8R stock running out or the discount being withdrawn early
  • Similar cash discounts appearing on other premium motorcycles in the same segment

The source

Source Read the source at Autocar India

Published

Also reported by carandbike

First seen