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Tanishq prices 22K gold at ₹13,725/g, ₹50 below Malabar and Joyalukkas, as festive buying nears
Tanishq listed 22K gold at ₹13,725 per gram on 3 October 2026, while Malabar Gold & Diamonds and Joyalukkas quoted ₹13,775. Benchmark gold stayed at ₹1,50,550 per 10 gm, with retail prices unchanged ahead of the festival season.
Newer report updates this story , : On October 5, Tanishq 22K gold was ₹13,720/g, not ₹13,725.
The numbers
Figures from Business Today,
| Tanishq 24K gold rate per gram: | ₹15,076 |
|---|---|
| Malabar 24K gold rate per gram: | ₹14,924 |
Why it matters for the brand
Pricing among the three big players is near-parity with a mixed 22K/24K ordering, so it shows no clear share shift or weak rival to target; treat it as a low-priority monitoring point until festive sales or making-charge data show real divergence.
What to track next
- Malabar or Joyalukkas quoting 22K at or below ₹13,725/g
- Tanishq raising 22K toward ₹13,775/g
- Benchmark gold moving away from ₹1,50,550 per 10 gm, or silver from ₹2,26,590/kg
- New making-charge discount or exchange offers announced by any of the three jewellers
- Any change to the 3% GST on gold or 5% on making charges
The source
Published
First seen