Virat Kohli tops 2026 Fortune-Interbrand celeb value list at ₹3,542 cr; SRK, Priyanka follow
Fortune India-Interbrand's 2026 ranking pegs Virat Kohli's brand value at ₹3,542 crore, ahead of Shah Rukh Khan (₹3,017 cr) and Priyanka Chopra (₹2,507 cr). Dhoni and Ranveer Singh round out the top five — a roster shaping endorsement budgets across Hyundai, Reliance, SBI, Gucci, LV and homegrown labels like D'YAVOL X and Ed-a-Mamma.
What happened
Fortune India-Interbrand's 2026 ranking of India's most valuable celebrities places Virat Kohli (₹3,542 cr) first, followed by Shah Rukh Khan, Priyanka Chopra,
Key facts
- ₹3,542 crore
- ₹3,017 crore
- ₹2,507 crore
- ₹2,141 crore
- ₹2,077 crore
- ₹2,064 crore
- ₹1,933 crore
- ₹1,676 crore
- ₹1,606 crore
- ₹1,522 crore
Why this matters
Evaluate equity-linked partnerships or co-branded ventures with celebrity-owned labels like D'YAVOL X and Ed-a-Mamma before incumbents (Reliance, Hyundai, LVMH) lock exclusivity around the ₹3,000+ cr tier.