§ In Claude

Ask Claude what moved in Indian retail.

Add RetailIntel to Claude once, then ask in your own words. Answers come with the move, what it means and the number, linked to the original report. Brand, compare and brief questions also draw a card you can read in the chat.

No key or sign-up: 50 lookups a day, 30 a minute. Every tool only reads; nothing is sent, bought or changed.

Add it to Claude

The address (Claude calls it the MCP server URL):

https://retailintel.in/mcp

claude.ai, the desktop app and the phone apps

  1. Open Customize, then Connectors.
  2. Choose Add, then Add custom connector.
  3. Name it RetailIntel, paste the address above and choose Continue.
  4. Choose Sign in when needed and then Add. RetailIntel works without an account; this only lets Claude offer sign-in if you pass the daily limit. (No sign-in works too.)
  5. Open the connector and choose Connect. You should see 10 tools: 4 interactive ones that draw a card and 6 read-only ones.

Claude asks before the first use of each tool. Allow once, or Always allow: the tools only read.

Claude Code

claude mcp add --transport http retailintel https://retailintel.in/mcp

Then claude mcp list shows retailintel as connected.

Ask

If Claude answers from memory, start with “Use RetailIntel:”.

  1. Read · latest_moves

    “What moved in Indian retail this week?”

    The week's moves, newest first, each with its IST date, brands, a one-line read and the outlet that reported it.

  2. One brand · brand_profile

    “How has DMart been doing over the last 30 days?”

    A DMart card: moves against the 30 days before, the split by kind, rivals and the latest moves with sources.

  3. Compare · compare_brands

    “Compare Blinkit, Zepto and Swiggy Instamart over the last 7 days.”

    A Competitor Watch card: each brand's moves against the week before, a bar chart and the biggest difference in one line.

  4. Brief · daily_brief

    “What's in this morning's RetailIntel brief?”

    The day's most widely reported moves, each with why it matters and what to watch.

  5. A place · get_expansion_map

    “Who is opening stores in Bengaluru, and which brands are not there yet?”

    Openings by category, brand firsts and the brands opening in other cities but not this one.

  6. Several tools · search, get_signal

    “Give me the full RetailIntel read on DMart's Q2 results, then tell me what to watch next.”

    Finds the report, then its full read: what happened, why it matters, what to watch, key facts and the original report.

What it covers, and its limits

  • Indian retail and consumer companies, from public reports by named publishers, 2024 onward. Not other countries, private company data or live share prices.
  • Read-only. RetailIntel cannot place trades, send messages or change anything in your account.
  • 50 lookups a day without an account. A question takes about 6 to 13 lookups. A free RetailIntel account gets 100 a day and Pro 5,000: add https://retailintel.in/mcp/account instead and sign in once. Past the limit, add the account address and sign in to carry on.
  • The 30-day and 90-day comparison windows are on Pro; the 7-day window is free.

What we record, and who to ask

For each lookup: the tool, the assistant's name, whether it worked, and one-way hashes of the IP address and of the anonymous user id Claude sends, kept 90 days; the daily counter expires after 24 hours. We do not store what you asked and never receive your conversation. Details: privacy. Questions or problems: contact us. Every tool is listed with its inputs, outputs and errors on the tool reference.