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Amazon Great Indian Festival 2026: Sony WH-1000XM6 at Rs. 32,990 against Rs. 49,990 MRP
Our read
Rivals are likely to match the Sony WH-1000XM6 near Rs. 32,990 within the sale window, making discounts of about a third off MRP the premium-audio norm for the festival.
For strategy teams
With Sony, Samsung, Sennheiser, SHOKZ and Bose all listed at festival discounts, the signal points to MRPs in premium audio being soft, but it gives no evidence of a deal or a strategic shift, so note it as market context only.
Watch
Flipkart or Croma listing the Sony WH-1000XM6 at or below Rs. 32,990
The report,
Amazon is also pricing Samsung's Galaxy Buds 4 Pro at Rs. 19,999 in the sale, and Sennheiser, Shokz and Bose audio gear is discounted too. Buyers of the Sony headphones can add a Rs. 1,249 coupon and bank offers of up to Rs. 30,000.
Channel facts
From the report. Source details below
| Samsung Galaxy Buds 4 Pro MRP: | Rs. 29,999 |
|---|---|
| Sennheiser Momentum 4 sale price: | Rs. 19,490 |
| SHOKZ OpenRun Pro 2 sale price: | Rs. 12,959 |
| Bose QuietComfort Earbuds sale price: | Rs. 8,999 |
The source
First seen