On this page
Urban Company uses ₹8.28 crore of IPO marketing funds in Q2 FY27; ₹49.32 crore of ₹90 crore allocation spent
Urban Company utilised ₹8.28 crore of IPO marketing proceeds in July-September FY27, taking cumulative use to ₹49.32 crore of its ₹90 crore allocation by 30 September 2026. It also spent ₹20.14 crore on advertising under general corporate purposes.
Get the 07:30 IST India retail brief
One email each morning: the day’s top moves in Indian retail, why each matters and what to watch. Free. Stop any time.
Reported figures
From the report. Source details below
| Marketing allocation unutilised: | ₹40.68 crore |
|---|---|
| IPO size: | ₹472 crore |
| Total IPO proceeds utilised: | ₹227.40 crore |
| Total IPO proceeds unutilised: | ₹244.60 crore |
The source
First seen