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Festive ad season warms up: Surf Excel, CRED, Taneira and vivo among 12 campaigns in this week's roundup

Our read

Festive and Diwali campaigns are ramping up with celebrity faces and familiar platforms, so lock in talent and media slots early and check your creative against what Surf Excel, CRED, Taneira and vivo are running, because JioStar's ICC Men's Cricket World Cup 2027 promotion will also compete for attention.

Watch

The number of festive and Diwali campaigns in the next weekly roundups compared with this week's 12

The report,

Exchange4media picked 12 ads of the week as the festive season warms up, including Surf Excel, CRED, Imperial Blue, Indriya, Taneira, Zouk, Eggoz, vivo and Nikon India. Brands leaned on celebrity faces and familiar platforms.

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  2. Taneira launches Durga Pujo campaign 'From a Mother's Hands to Yours' with 31-design Laal Paar range, , Titan Company
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  • DealShare: -95% vs peak valuation

Reported figures

From the report. Source details below

ICC Men's Cricket World Cup year promoted by JioStar: 2027

What to track next

  • New advertiser announcements or sponsorship packages tied to JioStar's ICC Men's Cricket World Cup 2027 coverage
  • Rival launches in the same categories as Taneira, vivo, Imperial Blue and Eggoz
  • Brands moving from celebrity-led films to retailer or e-commerce promotions in their creative
  • Public reaction to the campaigns, such as viewership or social engagement, that shows which ones broke through

The source

Source Read the source at exchange4media

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